Making smiles beautiful has been a passion for Dr. Jonathan Levine and he took this passion from the dentists chair to the store shelves with GoSmile. Here he talks with us about his company and passions.

How was the idea for GoSMILE born?
GoSMILE, The Smile Beauty Company was co-founded in 2002 by my wife Stacey and I. We created this in response to my celebrity patients who wanted to whiten their teeth simply, effectively and safely.

How many shades lighter can my teeth get when using the GoSMILE Go All Out Starter Kit?
The Advanced formula B1 kit is clinically proven to whiten your smile 4-10 shades in 7 days depending on your starting shade.

What makes GoSMILE Elixir Good-For-You Breath Freshener special?
GoSmile, the innovating pioneer in tooth-whitening, has created the first breath spray to provide an optimal balance of pH in the mouth using a proprietary blend of potent, naturally-derived antioxidants, vitamins and herbal extracts, to fight against free radical assault and inflammation.

“Greens such as broccoli and spinach also prevent staining because they leave a film over the teeth that acts as a barrier. So next time you reach for that glass of Bordeaux, make sure you order a side of spinach.”

What is new at GoSMILE this year?
GoSMILE just launched >RINSE (GREATER THAN RINSE), the first-ever mouthwash infused with antioxidants.



What are some of the causes of yellowing teeth?
Food is a major cause of staining teeth. Berries, red wine, coffee, tea, cigarettes all add to staining ones teeth. There are however foods that can whiten teeth naturally by exfoliating. For example, foods that require a lot of chewing, such as apples, celery, and carrots whiten teeth naturally because they are like stain exfoliants, performing the same kind of sloughing action on teeth as exfoliators do to skin. Greens such as broccoli and spinach also prevent staining because they leave a film over the teeth that acts as a barrier. So next time you reach for that glass of Bordeaux, make sure you order a side of spinach.

Which celebrities swear by GoSMILE?
Sarah Jessica Parker, Christie Brinkley, Kate Winslet, Peter Gallagher, Mariska Hargitay

Since the success of GoSMILE do you still practice dentistry?
I still practice dentistry 2 days a week, I can be found at the GoSMILE offices throughout my week and am an Associate Professor at New York University School of Dentistry and a published researcher.

You are also the author of the new book: Smile! The Ultimate Guide to Smile Beauty. What topics does this book cover?
The book offers a captivating guide on how to not only achieve a beautiful smile, but also optimum oral health and overall systemic wellness. It covers topics from the shocking truth about mouthwashes, toothpastes and breath sprays, to the surprising link between bad oral health and heart disease, a toothbrush owners manual, among many other topics.

What is your favorite type of toothbrush?
I recommend a soft bristled, round ended, toothbrush.

What other passions do you have besides making smiles beautiful?
I was a two-time All American lacrosse player, and am an avid biker. My most recent trip this was a bike tour through the Swiss Alps. I also do bike tours with a group of 6-10 NYC based doctors.

It was a pleasure to interview Dr Levine to find out more about his amazing company visit their website at

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